UX Leader | Design Thinker | Evangelist​​​​​​​

Ashish is a results-driven problem solver who thrives on building meaningful and joyful experiences. With a total experience of over 17 years, he has experienced the whole product life cycle as a designer and led design teams across multiple domains. Ashish is passionate about designing products that elevate digital experiences by connecting with users, building empathy, and understanding their work environment.

In the past, Ashish has gathered experience working with some of the leading IT service providers like Accenture, Cognizant, and Infosys before establishing himself as a product designer working for brands like SAP Labs, Cisco, and now with Automation Anywhere. He was responsible for leading teams of designers, and managing and mentoring them. Ashish has participated actively in the interview panels for multiple years and is responsible for setting up the UX team on multiple occasions.


Strengths
• Recruit, build, and manage a UX team; passionate about coaching individuals and developing an effective design team.
• Mentoring designers across multiple levels and helping them grow as a designers to build delightful experiences
• Work effectively across organizational boundaries to define, manage, and prioritize work
• Evangelizing design thinking practices among non-designers including PM and Dev community
• Facilitate conversations to find the “right problem to solve”
• Help stakeholders and product team understand their users and define product roadmap to drive innovation
• Moderate and coach Design Thinking workshops
• Good experience with a complete user-centered design process, production of research-based personas and resulting user tasks, Information Architecture, and user experiences

Interest: Human-Computer Interaction, User-Centered Design in Software development, Design Thinking, Design Leadership, and Design Mentoring.

Skills & Knowledge
Design Leadership
Design Review
Hiring and Mentoring
Inclusion, Equity, and Diversity
UI/UX Design
Design Thinking
Story Telling
Task Flow Analysis
User Research
Project Planning and Management


Professional Experience

Automation Anywhere Bangalore, IN
Director, UX Design
2021 - Present
Cisco Systems Bangalore, IN
User Experience Architect / Manager
2019 - 2021
SAP Labs Palo Alto, USA
Senior User Experience Design Specialist
2013 - 2019
Infosys Bangalore, IN
User Interface Lead
2011 - 2013
Bridgeline Digital Inc. Bangalore, IN
UI/ Web Developer
2010 - 2011
Accenture Bangalore, IN
UX Designer
2009 - 2010
Cognizant Technology Solutions Kolkata, IN
Web Designer
2007 - 2009
Freelance
Graphic-cum-Web Designer | 3D Artist
2005 - 2007
MediaMistry Kolkata, IN
Graphic Designer | 3D Artist
2004 - 2005
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